Subscription pricing, add-ons
Trying to figure out which ToneDen plan best suits your needs? We’ve got you covered with this plan overview.
Check out the full details of our subscription price tiers on our pricing page.
For more information on the monthly ad spend limit, see our Billing FAQs.
Subscription Tiers
Free Plan
If you’re just getting started, we offer tools to grow your reach and following.
Access to social unlocks, contests, and Smart Links
Ability to set up custom domains for your links
Basic Plan - $50/month per profile
For the solo marketer. A well-balanced solution for quickly growing your audience.
Access to social unlocks, contests, and Smart Links
Ability to set up custom domains for your links
Access to social unlocks, contests, and Smart Links
Ability to set up custom domains for your links
Access to Facebook + Instagram Ads Platform
Monthly ad spend limit of $500 before incurring fees
See the slider at the bottom of our our pricing page to see how ad spend limits may affect your Basic plan, and whether a Pro plan might be better for you!
Removal of all ToneDen branding from Smart Links
Access to all social integrations
Pro Plan - $100/month per profile
Access to social unlocks, contests, and Smart Links
Ability to set up custom domains for your links
Access to social unlocks, contests, and Smart Links
Ability to set up custom domains for your links
Access to Facebook + Instagram Ads Platform
Monthly ad spend limit of $1000 before incurring fees
See the slider at the bottom of our our pricing page to see how ad spend limits may affect your Basic plan, and whether an Elite plan might be better for you!
Removal of all ToneDen branding from Smart Links
Access to all social integrations
Elite Plan - contact us for details
Everything included in the Pro Plan
Unlimited monthly ad spend
Custom number of premium profiles included under one subscription
Customized set of add-ons
Send us a message at help@toneden.io if you're interested in setting up an Elite Plan for your account.
Add-ons, Playbooks
ToneDen’s Playbooks are specialized Facebook and Instagram ads that provide you with winning marketing strategies tailored to specific needs. Explore our various playbooks here for more details.
Playbooks are $50 per profile, per month, on top of your regular Basic or Pro subscription fee. If you're looking into using multiple playbook varieties on top of your Pro plan, we suggest contacting support to discuss an Elite plan.
Here are our most popular playbooks:
Spotify Growth Playbook
Spotify Growth Playbook campaigns run exclusively on Instagram Stories, and route users to a Spotify artist page.
Get more followers and streams as you work toward support from Spotify’s Editorial Playlists
Grow your presence on Spotify, whether your artist is On-Cycle or Off-Cycle
Create paid marketing campaigns that move qualified fans directly into your Spotify page
Reaffirm your results in the Spotify for Artists Dashboard
See our help page here for more details on how to set up your Spotify Growth campaign, or click the below link to get started.
Instagram Growth Playbook
Instagram Growth Playbook campaigns run exclusively on Instagram Stories, and route users directly to your Instagram profile.
Get real Instagram followers who are loyal to you and your brand
Great for artists, recurring events, and venues seeking a larger base of local attendees
Create Instagram Story ads that move interested fans directly into your profile
Grow your following and get more likes, comments, views, and reshares
Maximise social engagement and increase profile discovery
See our help page here for more details on how to set up your Instagram Growth campaign, or click the below link to get started.
Dynamic Events Ads Playbooks
With Dynamic Events Ads, ToneDen creates a catalog of all of your live events, pulled directly from your ticketing platform. ToneDen creates audiences of everyone visiting specific event pages, then people that are interested in an event are targeted with an ad for that specific event.
Dynamic Events Ads run on Facebook and Instagram feeds.
We offer remarketing and prospecting Dynamic Events Ads playbook varieties.
Promote your entire event calendar to the right audiences across Facebook & Instagram with just one automated campaign.
One campaign to remarket all your events
Fans only see ads for shows they are interested in
Promoters only need one budget for remarketing or prospecting
Unlimited campaigns and ad spend
See our help page here for more details on how to set up your Dynamic Events Ads campaign, or click the below link to get started.
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